{"id":2396,"date":"2025-08-25T16:42:03","date_gmt":"2025-08-25T11:12:03","guid":{"rendered":"https:\/\/www.daalchini.co.in\/blog\/?p=2396"},"modified":"2025-08-25T16:42:03","modified_gmt":"2025-08-25T11:12:03","slug":"startup-acquisitions-in-india","status":"publish","type":"post","link":"https:\/\/www.daalchini.co.in\/blog\/startup-acquisitions-in-india\/","title":{"rendered":"Startup Acquisitions in India You Might\u2019ve Missed [2025]"},"content":{"rendered":"<p><span style=\"font-weight: 400; color: #000000;\">India\u2019s startup scene has been full of activity lately, not just with new ventures launching, but with smart acquisitions that have quietly changed the game. While some big-name deals grab all the spotlight, several equally important ones often slip under the radar.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">These acquisitions reflect how companies are collaborating, and investing in fresh ideas to grow stronger and stay ahead.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">In this blog, we&#8217;ll delve into a few startup acquisitions in India that you might\u2019ve missed; but definitely shouldn\u2019t have!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>What is a Startup Acquisition?<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">A startup acquisition occurs when a larger company, or sometimes another startup, buys out a startup, either fully or partially. This acquisition could be for various strategic reasons, including-\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400; color: #000000;\">Gaining access to new technology.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400; color: #000000;\">Expanding into a new market.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400; color: #000000;\">Acquiring talent (a practice known as &#8220;acqui-hiring&#8221;).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400; color: #000000;\">Eliminating competition.\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">For startups, acquisitions often provide an opportunity for a successful exit, giving founders and investors a financial return while allowing the company\u2019s innovation to scale under a larger umbrella.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\"><b>List of Recent Startup Acquisitions in India<\/b><\/span><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li><span style=\"color: #000000;\"><b> Razorpay&#8217;s Majority Stake Acquisition in POP<\/b><\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About Razorpay:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Founded in 2014 by Harshil Mathur and Shashank Kumar, Razorpay is a Bengaluru-based fintech giant offering end-to-end payment and banking solutions for businesses. Known for simplifying digital transactions, Razorpay provides a seamless platform for accepting, processing, and disbursing online payments. It serves a wide spectrum of clients, including startups, SMEs, and large enterprises.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About POP:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">POP is a relatively new entrant, launched in 2023 and quickly gaining attention for its UPI payment solutions and unique multi-brand rewards system; POPcoins. Backed by investors like India Quotient and Unilever Ventures, POP managed to scale rapidly, processing over 6 lakh UPI transactions daily and attracting 1 million unique monthly users within its first year.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>The Acquisition:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Razorpay acquired a majority stake in POP by investing USD 30 million in the company.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">This acquisition is a significant step for Razorpay as it looks to strengthen areas like loyalty programs and merchant partnerships.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Despite the acquisition, POP will continue to operate as an independent brand, with Razorpay\u2019s support helping it scale its product offerings and merchant network.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol start=\"2\">\n<li><span style=\"color: #000000;\"><b> InCred Money\u2019s Acquisition of Stocko<\/b><\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About InCred Money:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">InCred Money, the retail wealth-tech division of the InCred Group, was founded in 2015 by Bhupinder Singh. The platform focuses on democratizing access to a range of investment opportunities such as Pre-IPO\/Unlisted Shares, Market Linked Debentures, Bonds, and Fixed Deposits. It aims to serve everyday retail investors alongside high net worth individuals.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About Stocko (formerly SAS Online):<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Stocko, originally launched as SAS Online in 2013, is a New Delhi-based discount brokerage firm known for its affordable trading solutions. It provides trading services across equities, derivatives, commodities, and currencies, and has gained popularity for its budget-friendly platform.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>The Acquisition:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">InCred Money is acquiring Stocko for approximately INR 300 crore (Approx. USD 35 million). Pending regulatory approvals, the platform will be rebranded as InCred Stocko and integrated into InCred Money\u2019s broader digital wealth ecosystem.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">This acquisition marks InCred\u2019s formal entry into the equities and derivatives trading segment.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">The acquisition will strengthen its retail presence and expand its product suite to include active trading alongside passive investment options.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol start=\"3\">\n<li><span style=\"color: #000000;\"><b> Krutrim\u2019s Acquisition of BharatSahAIyak<\/b><\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About Krutrim:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Founded by Bhavish Aggarwal in December 2023, Krutrim is part of the Ola Group and is building a comprehensive AI computing stack for India, including AI infrastructure, cloud services, foundational models, and AI-powered applications.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">It focuses on developing indigenous AI solutions tailored for India\u2019s linguistic and cultural diversity.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">The company quickly achieved the status of a unicorn by January 2024 after raising USD 50 million at a USD 1 billion valuation.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About BharatSahAIyak:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Developed by Samagra, a technology consultancy firm specializing in governance-focused solutions, BharatSahAIyak is an AI-driven platform aimed at transforming public sector operations. It has been actively deployed in sectors like education, agriculture, and citizen services, delivering tailored solutions in collaboration with various government agencies. One of its key strengths lies in vernacular AI, enabling localized, accessible technology for Indian users.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>The Acquisition:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Krutrim acquired BharatSahAIyak from Samagra for an undisclosed sum. This move was made to scale its public sector AI capabilities. Other than technology, the acquisition was also about absorbing BharatSahAIyak\u2019s experienced team and deep domain expertise in governance related AI.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">With this integration, Krutrim aims to strengthen its footprint in government partnerships, deliver AI solutions across public services, and push forward its mission of vernacular AI for the Indian population.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol start=\"4\">\n<li><span style=\"color: #000000;\"><b> DeHaat\u2019s Acquisition of NEERX<\/b><\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About DeHaat:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Founded in 2012 by Amrendra Singh, Shyam Sundar Singh, Abhishek Dokania, Shashank Kumar, and Adarsh Srivastava, DeHaat is a prominent agritech platform headquartered in Patna, Bihar. The company provides end-to-end agricultural services to farmers, including input delivery, crop advisory, financial services, and market access.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">DeHaat has built a strong network of over 18,000 centers across the country, offering farmers the tools and knowledge needed to boost productivity and profitability.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About NEERX:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Founded in 2019 by Harsh Agrawal and Nikita Tiwari, NEERX is an agritech startup that focuses on smart agriculture solutions through sensor-based technology.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Their flagship innovation, the SHOOL soil sensor, is validated by ISRO and delivers real-time insights into soil moisture, temperature, and other key parameters. By offering data-driven tools, NEERX enables farmers to make informed decisions on irrigation, nutrient application, and crop management.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>The Acquisition:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">With the integration of NEERX\u2019s technology, including the ISRO-approved SHOOL sensor and cloud-based analytics, DeHaat aims to provide its vast farmer base with real-time insights.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">This acquisition will empower farmers to optimize resource use, indulge in better agricultural practices,\u00a0 improve crop health, and ultimately increase productivity.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol start=\"5\">\n<li><span style=\"color: #000000;\"><b> Nazara Technologies\u2019 Acquisition of Bankrupt Smaaash Entertainment<\/b><\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About Nazara Technologies:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Founded in 1999 by Nitish Mittersain, Nazara Technologies is a Mumbai-based gaming and sports media platform. The company has established a niche in mobile gaming, esports, and gamified early learning, with a diversified portfolio that includes popular titles like Kiddopia and World Cricket Championship, along with esports platforms including Sportskeeda and Nodwin Gaming.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>About Smaaash Entertainment:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Backed by Sachin Tendulkar and founded in 2009 by Shripal Morakhia, Smaaash Entertainment is known for its immersive and interactive gaming experiences. The company specializes in sports simulation and location-based entertainment, offering attractions like twilight bowling zones, go-karting, virtual reality games, and more. Smaaash created a unique recreational environment appealing to people of all age groups, but faced financial setbacks leading to insolvency proceedings.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>The Acquisition:<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Nazara Technologies acquired Smaaash Entertainment for INR 126 crore, turning it into a wholly owned subsidiary. The acquisition was completed as part of a resolution plan approved by the National Company Law Tribunal (NCLT) under the Insolvency and Bankruptcy Code.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Nazara subscribed to 1 crore equity shares valued at INR 10 crore and provided an unsecured inter-corporate loan of INR 116 crore, enabling Smaaash to clear its outstanding dues to creditors. This acquisition marks Nazara&#8217;s entry into the location based entertainment (LBE) market.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Following the acquisition, Nazara aims to transform the Smaaash experience by integrating its existing digital IPs and pursuing collaborations across retail, content, gaming, and live entertainment.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><b>Afterword<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">These lesser known acquisitions may not always make headlines, but they indeed reveal how India\u2019s startup ecosystem is maturing through smart collaborations and strategic growth. As the landscape continues to evolve, keeping an eye on these moves can offer valuable insight into where innovation is heading next!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>India\u2019s startup scene has been full of activity lately, not just with new ventures launching, but with smart acquisitions that have quietly changed the game.<span class=\"more-button\"><a href=\"https:\/\/www.daalchini.co.in\/blog\/startup-acquisitions-in-india\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\">Startup Acquisitions in India You Might\u2019ve Missed [2025]<\/span><\/a><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[11],"tags":[],"class_list":["post-2396","post","type-post","status-publish","format-standard","hentry","category-franchise-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Startup Acquisitions in India You Might\u2019ve Missed [2025]<\/title>\n<meta name=\"description\" content=\"Discover lesser-known startup acquisitions in India you might\u2019ve missed in 2025. 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